Believe me when I tell you that an exceptional amount of pondering has gone into coming up with a name.

As I was browsing one evening I stumbled upon the NASA "Astronomy Picture of the Day" of 2015 November 23. On mouse over the image shows the relative size of our moon and identifies some of the objects on the image.

While reading the text below; the description of Rigel struck a nerve.

the bright blue star

  • bright: We want to create bright things as developers/consultants.
  • blue: The favorite color of our 3 year old daughter. I did not include this part as that would make the name to long to my liking.
  • dev: short for (software) development

So there you have it, the logic if any to the name.